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Can Saban Films Succeed Where Others Have Failed

Haim Saban and Bill Bromiley
Haim Saban, the billionaire Chairman and Chief Executive Officer of Saban Capital Group, Inc. ("SCG"), a private investment firm specializing in the media, entertainment and communications industries, has announced the launch of Saban Films. This news comes at an exciting time for the industry on two fronts: it is poised at a crucial juncture of the digital distribution explosion across the entire media chain encompassing games, merchandising, music and the rapidly evolving transmedia platforms, and, vitally, there is a void in the marketplace for a distribution company backed by a fiscally strong entity which can focus on independent product.

Saban Capital Group's Haim Saban said: "I have a long-standing and deep affection for independent film and saw an opportunity in the theatrical distribution arena as well as an emerging distribution platform strategy that focuses on cable, satellite, and telco VOD. Film is a natural progression for Saban Capital Group with existing interests already in television, media and brands."

Saban has tapped former RLJ Entertainment executive Bill Bromiley as the President of Saban Films. Bromiley is in Cannes - looking to acquire commercial, talent-driven films. The company seeks and will entertain films in all stages of production - from script to finished projects, to be released theatrically as well as across multiple digital platforms, including a day and date release strategy.

Bromiley said: "The film distribution business is ever-changing as the audiences' choices of consuming entertainment expand every day. There is still a need for smart, commercial product which is marketed and distributed properly. We have a low-risk, high-reward distribution business model which is attractive for filmmakers."

The first management appointees of the new venture include Shanan Becker, Chief Financial Officer and Ness Saban, Director of Business Development.

Adam Chesnoff, President and COO of Saban Capital Group, commented: "We've put together a team led by a forward-thinking industry veteran who shares the vision, scope and principles which are at the core of the Saban brand."

The Saban Capital Group has made a major capital contribution to the new venture which will look to acquire 8 to 10 feature films per year and distribute in North America via a major studio distribution partner.

About Bill Bromiley
Prior to Saban Films, Bromiley served as Chief Acquisitions Officer of RLJ Entertainment, formerly known as Image Entertainment, where he was responsible for the acquisition of all content. While at Image, Bromiley shepherded such titles as Management (starring Jennifer Aniston, Woody Harrelson), Academy AwardR nominated The Way Back (starring Ed Harris, Colin Farrell), Academy AwardR nominated Before the Devil Knows You're Dead (directed by Sidney Lumet, starring Philip Seymour Hoffman, Ethan Hawke and Marisa Tomei), and Academy AwardR nominated Encounters at the End of the World (directed by Werner Herzog).

About Shanan Becker
Becker joins Saban Films from RLJ Entertainment where he served as the EVP of Business Operations, overseeing finance, planning and analysis, along with cash management of the feature film division. Becker has previously held senior positions at Paramount Home Entertainment and DreamWorks Home Entertainment.

Saban Capital Group
("SCG") is a leading private investment firm with offices in Los Angeles and Singapore, specializing in the media, entertainment, and communication industries. SCG was established in 2001 by Haim Saban, co-founder of Fox Family Worldwide, a global television broadcasting, production, distribution and merchandising company owned in partnership with Rupert Murdoch and The News Corporation, following its sale to The Walt Disney Company in October 2001. The firm makes both controlling and minority investments in public and private companies and takes an active role in its portfolio companies. SCG's current private equity investments include: Univision (the premier Spanish-language media company in the US); Celestial Tiger Entertainment (a venture with Lionsgate and Astro, Malaysia's largest pay TV platform, to launch and operate new branded pay television channels across Asia); Taomee (China's leading children's online entertainment company); MNC (Indonesia's largest and only vertically-integrated media company); Sky Vision (Indonesia's largest Pay TV platform); and Partner Communications (a leading telecommunications company in Israel).

In addition, Saban Brands, formed in 2010 as an affiliate of SCG, was established to acquire and develop a world-class portfolio of brands, including: Power Rangers, Paul Frank, Julius Jr, Digimon Fusion and Popples, among others.

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