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Veria Living Worldwide Enjoy Pre-MIPTV Surge
With 500 Hours Of Programming Already Sold
Raymond Donahue
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Veria Living Worldwide, the multiplatform healthy lifestyle and wellness media brand, has sold 500+ hours of programming ahead of attending MIP-TV.
Raymond Donahue, SVP of Programming Sales, Veria Living Worldwide: "The demand for health and wellness programming – which has been growing exponentially for several years – continues to increase dramatically across the global marketplace. Consumers are looking for expert advice that they can utilize to lead healthier, happier lifestyles.
Broadcasters looking to engage this audience have successfully utilized our original programming to attract and build a loyal viewership."
The company has already secured deals with several networks that will air the content across 13 different countries. In addition, the company signed a five-year agreement with the Armed Forces Network (AFN), a worldwide radio and television broadcast network, serving nearly one million American service men and women. AFN will air all Veria Living Worldwide content and has already begun airing Veria Living Live, a daily live audience lifestyle talk show, featuring a fast-paced mix of the latest pop culture, celebrity guests and more.
One of the largest cable and satellite television operators in Romania, RCS & RDS, acquired 100 hours of Veria Living Worldwide original series. Viewers across Romania and Hungry can tune in to: Workout from Within, a fun and simple instructional exercise show; Naturally Beautiful, a health and wellness show that provides expert alternative beauty tips; What a Relief!, a look at alternative medicines that can be found in plants; Natural Companions, an exploration of the vast world of holistic pet care; Under the Sun, a survey of the flavorful and nutritious organic foods all over the world; What Happens Next?, an educational show about the relationship between the complex systems of the human body and everyday stimuli; and Veria Living Top 10, a countdown of the very best in the world of health and wellness, featuring doctors, lifestyle gurus, nutrition experts and fitness mavens.
Veria Living Worldwide is offering to buyers at MIP-TV, original HD/SD content - from fitness and reality to travel and healthy cooking series produced by Veria Living Studios along with select library titles.
Contact: Stand: P3.B10
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Contact During MIPTV 2014 - Stand: P-1.H19 - P-1.J17
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Day 3 - April 7th
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Advertising New Slideshow Format
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